Hi, I’m Yassin

Think Less, Create More.

Information

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Client
Slink
Role in project
Logo Design – Brand Identity Creation
Services
Branding
Logo Design
Visual Identity
Year
2024
About this project

A Brand Identity, Inspired by Motion, Precision, and Tech.

I created a clean and contemporary brand identity for Slink, a company that sources electronic products from China and distributes them across northern Morocco. The minimalist logo reflects efficiency, reliability, and modern technology, using geometric forms to symbolize connection and seamless global logistics.

The overall visual identity emphasizes trust and professionalism, supported by balanced typography and a refined design system for strong, versatile use across all brand applications.

Slink brand logo

Multiple Logo Versions​

The Z1 Electro and Services logo includes vertical, horizontal, and simplified versions to ensure flexibility and clarity across all uses.
This adaptable system keeps the brand consistent and professional on any medium or size.
Slink logo with diffrents positions

Fonts

Slink main font

Name Font​

FOR HEADERS​
Poppins font for headers

Aletrenative Font

Lato Regular font
FOR SUBHEADERS AND PARAGRAPHS

Colors Palette

Primary
Slink Primary color palette
Secondary
Slink Secondary Color palette
Photos & Elements Application
In brand guidelines, the section “Photos & Elements” is usually used to show:
1. Logo Elements
  • Icon (symbol mark)
  • Wordmark (text logo)
  • Combined logo
2. Visual Elements
  • Patterns
  • Shapes
  • Background textures
3. Image Style / Photography
  • Type of images the brand
  • Color style
  • Composition rules
Slink Brand Identity Images

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info@yassinstudio.com

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UI/UX Design

Web Design

Branding & Visual Identity

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